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How to get your business the most attention possible in 2020!

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Instagram

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Flip your phone, friend! Seeing as everyone’s lives are turned upside down right now, here’s a sneak peek into what my days look like during the quarantine.⬇️💃🏻👏🏻.
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I wake up 8 hours after I go to sleep at ___ time (it’s random😜) and immediately make coffee & take my doggies for a walk around the block (wearing a mask of course!) before settling into my home office to prepare for my classes I teach to my new students of Glamhairus Academy, coaching calls and FREE Live classes on my Instagram acct!.
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Yes, this looks VERY different from my normal everyday routine, but when life gives you lemons, make lemonade! (And push up your launch from July to April so your students can benefit from this down time🙌🏻).
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What is your upside-down COVID-19 routine?.
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Check out the kind words from one of my student’s social media coaching call:
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“It doesn’t seem as terrifying and confusing now that it’s been dissected down and I’ve been able to make a plan of attack.
My biggest struggle was what exactly to post. I honestly thought all you should post was photos of hair. I didn’t realize there at 93749379 other things that you should be posting to inform and update your clients or just connect with them on a behind the scenes level.”.
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Thanks @__prettylittlemess__ I’m so happy that the training helped!!👍🏻

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I need your help! 🙏🏻.
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I’m thinking about hosting a workshop for a small group of people on how to achieve success on social media for your business👏🏻💃🏻🙌🏻.
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This is what I’d essentially teach in the workshop:.
. ✔️the psychology behind why social media is an important FREE marketing platform for your .
business that you should take full advantage of .
. ✔️25 sample “hooks” to stop your reader dead in their tracks so they continue reading your post and why that’s important regarding the algorithm .
. ✔️25 sample CTA’s (call to action) to get your reader to take action and essentially put more $ in your pocket .
. ✔️a proven strategy on how to collect and incorporate reviews or surveys from your clients and use them on your social media page for “social proof” that you are amazing .
. ✔️20 unique post ideas that are great to use and would surprise you how beneficial they really are .
. ✔️a done-for-you EASY posting schedule and why that’s important for your business 🙌🏻 .
. ✔️hashtags are a search engine within Instagram, which ones you should and shouldn’t be using to attract your ideal client .
. ✔️examples of before and after Instagram makeovers on other hairstylists’ accounts whom I did coaching calls with .
. ✔️how to use your bio to attract your ideal customer & the ONE big mistake I see so many stylists doing in their bio .
. ✔️top 10 do’s and don’ts when posting to market and promote your business on social media
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If it’s something of interest to you, where you want to advertise and up-level your business by way of social media please send me a DM!

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“Here’s to the crazy ones. The misfits. The rebels. The troublemakers. The round peg in square holes. The ones who see things differently. They are not fond of the rules. They have no respect for the status quo. You can quote them, disagree with them, glorify or vilify them. About the only thing you can’t do is ignore them. Because they change things. They pushed the human race forward. While some see them as the crazy ones, we see genius. Because the people who are crazy enough to think they can change the world are the ones who do.” 💪🏻👏🏻.
Apple Inc. ad, 1997 after Steve Jobs returned to Apple.
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Cheers, babe, to being one of the crazy ones along with me! #entreprenuercouple #himandi #rebels
📷: @hannahschweissphotography

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Hello! Welcome to my @glamhairus account where I post a ton about my business, and not infrequently about my adorable senior rescue doggies and my cutie pie (almost 3 year old) twin nieces! 💕💕.
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But every now and again I like to toss up a post that tells you some things about me you probably didn’t know besides the fact that I’m a hairstylist and a course creator, aka Glamhairus Academy. Ready?.
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I LIVE for spending time with my family, eating good food & drinking yummy wine with them. Right now, I’m really into movie nights at home and trying out new recipes. I love nothing more than reading a good book in the morning with a strong cup of coffee & a splash of vanilla cream.☕️
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Nice to meet you! ✨ Now tell me something about YOU!

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Name a meal better than brunch… I’ll wait. There’s nothing, right? 😜 When else can you have a salad and egg mozzarella ham cups in one sitting?! My absolute perfect brunch means yummy food with my honey and some bubbly-preferably a mango orange mimosa. 🥂 What’s your dream brunch? Bonus points if you include your fav recipe!

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Ahhhhh... just remembering our trip to Ft. Lauderdale🌴

When we get out of quarantine where is the first place you’ll go?!.
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For me, the nail salon!! My nails are looking sketchyyyy😜

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What’s on the agenda for today?

For me, it’s: creating video tutorials for IGTV and preparing for my next Live Q&A for my students of Glamhairus Academy, followed by a dance party to celebrate another productive day.💃🏻💃🏻💃🏻.
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I love days when the to-dos are easily checked off!
What are you working on?.
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Check out my video on the previous post where I’m addressing boundaries in the work space & how to stay positive during the pandemic! #bosslady

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How to achieve success on social media, part 2!!🌟.
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👉🏻Make a posting schedule and stick to it. Also, come up with a few categories that you want to post about. Then assign a day of the week to do it. For example, on Monday’s you post about hair services you offer, on Wednesday’s you post about hair products you sell, on Friday’s you teach a tutorial and Saturday’s you highlight a family member and relate it back to your business.
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👉🏻Fun fact: there’s over 1 million cosmetologists in the US alone! You’re one in a million so you HAVE to stand out.
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👉🏻Always add value to every post. You won’t see me posting a picture with a cup of coffee saying happy Sunday. That’s not enough value to a post nowadays.
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👉🏻You have to seek out your clients. Don’t just sit idle. What hashtags would your potential client use? For me, I specialize in bridal hair and I live in the city of Chicago, so appropriate hashtags on Instagram to search for a potential client would be #chicagobridalhair or #2020bride .
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👉🏻Look at your account from a consumer. What would they think and how would they feel if they looked at your last 20 posts? Would they want to buy from you?.
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👉🏻I want to be inspired and uplifted when I scroll through social. Who are you following? Take notice. Look outside the hair world for inspiration.
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👉🏻I’m a recovering perfectionist. A post that’s shared at 80% is better than 100% perfect and not up on your account at all. They all don’t have to be perfectly curated. In fact, a lot of my selfies and non professional pictures, get more interaction than the professional pictures.
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👉🏻Be aware of analysis paralysis. Do it messy do it wonky. Just do it.
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⭐️Always always always add value to your posts. Make them laugh, tell a story, share an inspiring quote. Just add value.🌟.
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If you’re into tips like this, and want them delivered weekly to your inbox, drop me a👍🏻emoji in the comments below & I’ll reach out to you!

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